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Libby's® Thanks Fans with Third Annual "Cansgiving" Sweepstakes
Nov 04, 2015
Marion, N.Y. (November 2, 2015) – Libby’s® Fruits & Vegetables launched its third annual “Cansgiving” sweepstakes today, encouraging fans to submit photos that illustrate what they are thankful for this holiday. Be it favorite family traditions, secret recipes or quality time spent with friends and family, the iconic fruit and vegetable company invites all to share the images that inspire their gratitude this season. All month long, Libby’s will also share Thanksgiving-themed recipes and tips for entertaining on its website (www.getbacktothetable.com) and social media platforms.
Fans can enter the Cansgiving sweepstakes via Facebook, Twitter or Instagram by posting a photo of what they are most thankful for, and including the hashtags #Cansgiving and #Sweepstakes. Libby’s will award ten participants, chosen at random, with an electronic gift card of $350 and an assortment of Libby’s fruit and vegetable products to help each family’s Thanksgiving feast. The sweepstakes opens at noon EST on Nov. 2, 2015, and ends at 11:59 p.m. EST on Nov.19, 2015. Official rules are available at http://www.getbacktothetable.com/cansgiving.
“We are thankful for our family of Libby’s customers, who bring us into their homes and cook with us each Thanksgiving. Our commitment to them extends beyond the dinner table,” said Bruce Wolcott, Vice President of Marketing for Seneca Foods. “We hope our annual sweepstakes enhances memorable Thanksgiving experiences with loved ones.”
Libby’s will host a Cansgiving Twitter party to celebrate family, food and giving thanks at 2 p.m. EST on Thursday, Nov. 12, 2015. Iron Chef Donatella Arpaia and Amy Lupold-Bair of popular blog Resourceful Mommy will host the party, wherein selected participants will receive Thanksgiving-themed prizes. Twitter users can follow along using the hashtag, #Cansgiving.
For more Thanksgiving inspiration, consumers can search for seasonal recipes – from crowd-pleasing appetizers to comforting side dishes to festive desserts in Libby’s Digital Recipe Box.
About Libby’s® Fruits & Vegetables
Libby’s®, the nation’s third largest brand of canned fruits and vegetables, has been a staple on American dinner tables since the 1880s. With more than 110 products, Libby’s® offers among the industry’s most complete lines of canned fruit and vegetables, including Libby’s® Naturals, which contain no added sugar or salt, and Libby’s® Organics. Since 1983, Libby’s® Fruits & Vegetables have been produced and distributed by Marion, N.Y.-based Seneca Foods Corporation, an independent, publicly traded, fully integrated food processing company. For more information on Libby’s® canned fruits and vegetables and Seneca Foods visit www.senecafoods.com. For information on Libby’s mission, visit www.getbacktothetable.com, like Libby’s on Facebook, or follow @LibbysTable on Twitter or Pinterest.