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Libby’s® Helps Consumers Give Thanks with Sixth Annual “Cansgiving” Sweepstakes

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Fruits and vegetables brand awards winning families with prizes to maximize their Thanksgiving feasts and provides donations to Meals on Wheels America  

 

Marion, N.Y. (November 1, 2018) – For the sixth consecutive year, Libby’s® Fruits & Vegetables is launching its annual “Cansgiving” sweepstakes encouraging fans to submit photos illustrating what they are most thankful for this holiday season. Whether customers are thankful for time spent with friends and family, long-standing holiday traditions or making new memories, the iconic fruits and vegetables company invites all fans to share their images of what inspires their gratitude this Thanksgiving season.

Fans can enter the Cansgiving sweepstakes by submitting their photo depicting what they are most thankful on www.GetBacktoTheTable.com/Cansgiving, or by sharing their picture on the Libby’s Facebook page or their personal Twitter pages using the hashtags #Cansgiving and #sweepstakes. Libby’s will award ten participants, chosen at random, with a $500 gift card for use toward their family’s holiday feast, plus an assortment of Libby’s fruits and vegetable products to help them prepare for the meal. The sweepstakes opens at noon EST on Nov. 1, 2018, and ends at 11:59 p.m. EST on Nov. 16, 2018. Official rules are available at www.GetBacktoTheTable.com/Cansgiving.

In honor of the season that’s all about giving back, Libby’s is proud to support Meals on Wheels America, a national organization dedicated to addressing senior isolation and hunger. The organization will receive a monetary donation of $5,000, $500 made in the name of each winner of the Cansgiving sweepstakes, as well as Libby’s fruits and vegetable products, to help advance their mission of supporting homebound seniors this Thanksgiving holiday.

“Some of life’s most special moments take place during the holidays and around the dinner table,” said Bruce Wolcott, Vice President of Marketing for Seneca Foods. “Our annual sweepstakes gives us the opportunity to help Libby’s customers create a memorable Thanksgiving with family and friends. We are also grateful for the opportunity to pay it forward by matching each Cansgiving sweepstakes prize with a donation to Meals on Wheels America to help support the incredible work they are doing to ensure that America’s homebound seniors receive the nutritious meals, friendly visits and safety checks they need.”

For more Thanksgiving inspiration, fans can tune into a Facebook Live session with Haylie Duff on Wednesday, Nov. 7, 2018 at 12:30 p.m. EST. Duff will discuss her holiday traditions and what she’s thankful for this year. She’ll also share one of her favorite Thanksgiving side dishes. During the Facebook Live session, Duff and Libby’s will also select two participants to be awarded with Thanksgiving-themed cooking prizes. Consumers may follow along by viewing Duff’s Real Girl’s Kitchen Facebook page.

All season long, Libby’s will be sharing Thanksgiving-themed recipes and entertaining tips on its website (www.getbacktothetable.com) and its social media platforms. Additional seasonal recipes – from crowd-pleasing appetizers to comforting side dishes to festive desserts can be found in Libby’s Digital Recipe Box.

About Libby’s® Fruits & Vegetables

Libby’s®, the nation’s second largest brand of canned vegetables, has been a staple on American dinner tables since the 1880s. With 117 product varieties, Libby’s offers among the industry’s most complete lines of canned fruit and vegetables, including Libby’s® Naturals, which contain no added sugar or salt. Since 1983, Libby’s® Fruits & Vegetables have been produced and distributed by Marion, N.Y. based Seneca Foods Corporation, an independent, publicly traded, fully integrated food processing company. For more information on Libby’s® and Seneca Foods visit www.senecafoods.com. For information on Libby’s mission, visit www.getbacktothetable.com, like Libby’s on Facebook, or follow @LibbysTable on Twitter or Pinterest.

About Meals on Wheels America

Meals on Wheels America is the leadership organization supporting the more than 5,000 community-based programs across the country that are dedicated to addressing senior isolation and hunger. This network serves virtually every community in America and, along with more than two million staff and volunteers, delivers the nutritious meals, friendly visits and safety checks that enable America’s seniors to live nourished lives with independence and dignity. By providing funding, leadership, education, research and advocacy support, Meals on Wheels America empowers its local member programs to strengthen their communities, one senior at a time. For more information, or to find a Meals on Wheels provider near you, visit www.mealsonwheelsamerica.org.

 

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Libby's® Thanks Fans with Fifth Annual "Cansgiving" Sweepstakes

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Libby’s®, the nation’s second largest brand of canned vegetables, launched its fifth annual “Cansgiving” sweepstakes on Monday, November 6, encouraging fans to submit photos highlighting what makes them thankful during the holidays. Be it old or new family traditions, recipes passed down from generation to generation, or quiet but memorable moments spent with loved ones, the iconic fruits and vegetables company invites all to share their inspiration for gratitude. All month long, recipes and entertaining tips to help navigate this holiday season will also be available on Libby’s website (www.getbacktothetable.com).

To enter the Cansgiving sweepstakes, fans can snap a photo of what they are most thankful for and upload it to www.GetBacktoTheTable.com/Cansgiving, or share on the Libby’s Facebook page or their personal Twitter or Instagram pages using the hashtags #Cansgiving and #sweepstakes. Ten participants, chosen at random, will be awarded with an electronic gift card of $350 and an assortment of Libby’s fruits and vegetables for their family’s holiday feast.

For the second year, Libby’s has also partnered with three charities to further foster the spirit of this holiday season. Each winner will be asked to select one of three charities that will receive a matching monetary and product donation made on behalf of Libby’s, for a total of $3,500 in donations.

  • Meals on Wheels America, the oldest and largest national organization supporting the more than 5,000 community-based senior nutrition programs across the country that are dedicated to addressing senior hunger and isolation. This network exists in virtually every community in America and, along with more than two million volunteers, delivers the nutritious meals, friendly visits and safety checks that enable America’s seniors to live nourished lives with independence and dignity.
  • City Harvest pioneered food rescue in 1982 and, this year, will collect 59 million pounds of excess food to help feed the nearly 1.3 million New Yorkers struggling to put meals on their tables. Through relationships with farms, grocers, restaurants, and manufacturers, City Harvest collects nutritious food that would otherwise go to waste and delivers it free of charge to 500 soup kitchens, food pantries and other community food programs across the five boroughs. In addition, our Healthy Neighborhoods initiative addresses long term food insecurity through community partnerships that work to increase access to affordable and wholesome food. To learn more about food rescue, Healthy Neighborhoods and fighting hunger in New York City, visit cityharvest.org.
  • Children’s Hunger Alliance, founded in 1970 in Columbus, is a statewide nonprofit organization dedicated to ending childhood hunger in Ohio. The organization’s mission is to ensure children without access receive healthy food, nutrition education and physical activity. The organization works with community partners including child care providers, schools, afterschool enrichment programs and summer feeding programs to provide millions of nutritious meals and snacks to Ohio’s 1 in 5 children who struggle with hunger.

The sweepstakes opened at noon EST on Nov. 6, 2017, and ends at 11:59 p.m. EST on Nov. 20, 2017. Official rules are available at http://www.getbacktothetable.com/cansgiving.

“Everyday life can get hectic, but the holiday season gives us the opportunity to spend time creating cherished memories with family and friends,” said Bruce Wolcott, Vice President of Marketing for Seneca Foods. “With our annual sweepstakes, we want to show our gratitude for our customers who allow us to be part of their celebration by bringing us to their kitchens and dinner tables. We are also thankful for the opportunity to join these organizations again in their incredible work to help fight hunger in America, even in a small way by matching each prize with a donation.”

For more Thanksgiving inspiration, consumers can search for seasonal recipes – from crowd-pleasing appetizers to comforting side dishes to festive desserts – in Libby’s Digital Recipe Box.

About Libby’s® Fruits & Vegetables
Libby’s®, the nation’s second largest brand of canned vegetables, has been a staple on American dinner tables since the 1880s. With 117 product varieties, Libby’s offers among the industry’s most complete lines of canned fruit and vegetables, including Libby’s® Naturals, which contain no added sugar or salt. Since 1983, Libby’s® Fruits & Vegetables have been produced and distributed by Marion, N.Y. based Seneca Foods Corporation, an independent, publicly traded, fully integrated food processing company. For more information on Libby’s® and Seneca Foods visit www.senecafoods.com. For information on Libby’s mission, visit www.getbacktothetable.com, like Libby’s on Facebook, or follow @LibbysTable on Twitter or Pinterest.

Libby's® Thanks Fans with Fourth Annual "Cansgiving" Sweepstakes

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Iconic fruits and vegetables company to award prizes to fund Thanksgiving feasts for consumers and charity partners  

Marion, N.Y. (November 1, 2016) – Libby’s®, the nation’s second largest brand of canned vegetables, launched today its fourth annual “Cansgiving” sweepstakes, which encourages fans to submit photos illustrating what they are thankful for this holiday season. Whether it is favorite family traditions, secret recipes or quality time spent with loved ones, the iconic fruit and vegetable company invites all to share the images that inspire their gratitude this holiday. All month long, Libby’s will also share Thanksgiving-themed recipes and tips for entertaining on its website (www.getbacktothetable.com) and social media platforms.

Fans can enter the Cansgiving sweepstakes via Facebook, Twitter or Instagram by posting a photo of what they are most thankful for, and including the hashtags #Cansgiving and #contest. Libby’s will award ten participants, chosen at random, with an electronic gift card of $350 and an assortment of Libby’s fruit and vegetable products to help each family’s Thanksgiving feast. Then, in the spirit of paying it forward, each winner will be able select one of three charities who will receive a matching monetary and product donation made on behalf of Libby’s, for a total of $3,500 in donations. The three charities include:

            –   Meals on Wheels America, the oldest and largest national organization supporting the more than 5,000 community-based senior nutrition programs across the country that are dedicated to addressing senior hunger and isolation. This network exists in virtually every community in America and, along with more than two million volunteers, delivers the nutritious meals, friendly visits and safety checks that enable America’s seniors to live nourished lives with independence and dignity.

            –    City Harvest pioneered food rescue in 1982 and, this year, will collect 55 million pounds of excess food to help feed the nearly 1.4 million New Yorkers struggling to put meals on their tables. Through relationships with farms, grocers, restaurants, and manufacturers, City Harvest collects nutritious food that would otherwise go to waste and delivers it free of charge to 500 soup kitchens, food pantries and other community food programs across the five boroughs.  In addition to helping meet the immediate need for food, City Harvest developed long-term Healthy Neighborhoods programs which partner with low-income communities to increase access to fresh produce and help residents shop for and cook nutritious, budget-conscious meals.

            –    Children’s Hunger Alliance, founded in 1970 in Columbus, is a statewide nonprofit organization dedicated to ending childhood hunger in Ohio. The organization’s mission is to ensure children without access receive healthy food, nutrition education and physical activity. In 2015 the organization worked with partners including childcare providers and afterschool programs to help provide more than 5.2 million nutrition meals and snacks to hungry children throughout Ohio’s 88 counties. 

The sweepstakes opens at noon EST on Nov. 1, 2016, and ends at 11:59 p.m. EST on Nov.15, 2016. Official rules are available at http://www.getbacktothetable.com/cansgiving.

“Holidays are when some of life’s most cherished moments are made with family and friends,” said Bruce Wolcott, Vice President of Marketing for Seneca Foods. “We are thankful for our Libby’s family of customers, who bring us to their kitchens and dinner tables, and we hope our annual sweepstakes enhances memorable Thanksgiving experiences with loved ones. We are also grateful for the opportunity to pay it forward by matching each prize with a donation to organizations that are doing incredible work to help fight hunger in America.”

In conjunction with the sweepstakes, Libby’s will host a Cansgiving Twitter party to celebrate family, food and giving thanks at 12 p.m. EST on Friday, Nov. 4, 2016. Iron Chef Judge Donatella Arpaia and Amy Lupold-Bair of popular blog Resourceful Mommy will host the party and award four randomly selected participants with Thanksgiving-themed cooking prizes. Twitter users can follow along using the hashtag, #Cansgiving.

For more Thanksgiving inspiration, consumers can search for seasonal recipes – from crowd-pleasing appetizers to comforting side dishes to festive desserts – in Libby’s Digital Recipe Box.

About Libby’s® Fruits & Vegetables

Libby’s®, the nation’s second largest brand of canned vegetables, has been a staple on American dinner tables since the 1880s. With 117 product varieties, Libby’s offers among the industry’s most complete lines of canned fruit and vegetables, including Libby’s® Naturals, which contain no added sugar or salt. Since 1983, Libby’s® Fruits & Vegetables have been produced and distributed by Marion, N.Y. based Seneca Foods Corporation, an independent, publicly traded, fully integrated food processing company. For more information on Libby’s® and Seneca Foods visit www.senecafoods.com. For information on Libby’s mission, visit www.getbacktothetable.com, like Libby’s on Facebook, or follow @LibbysTable on Twitter or Pinterest.

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New Libby’s® Vegetable Pouches Help Deliver Dinner in a Flash

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Marion, N.Y. (September 7, 2016) – Libby’s® Fruits & Vegetables announced today the launch of brand-new Libby’s®  Vegetable Pouches, which will begin rolling out at retailers across the country. A first for the vegetable market, Libby’s® Vegetable Pouches will sit alongside their canned counterparts on the shelf, but cook in less than 60 seconds in their own pouch – no pots or heating containers needed. The result: hot, nutritious vegetables in a flash and more time to enjoy food and family.

“Although most parents know vegetables are healthy, they are served at only 23 percent of dinners[1]. Libby’s understands that parents need options for bringing vegetables to the table that they can feel good about and that help preserve important family time,” said Bruce Wolcott, Vice President of Marketing for Seneca Foods. “New Libby’s®  Vegetable Pouches bring farm-fresh goodness to busy families, providing a wholesome addition that cooks quickly and is easy to enjoy together.”  

Libby’s designed these state-of-the-art, lightweight pouches containing Libby’s® Vegetables to make preparing and serving hot vegetables more convenient than ever. Libby’s® Vegetable Pouches:

  • Come in five family favorites – Sweet Peas, Cut Green Beans, Sliced Carrots, Whole Kernel Sweet Corn and Mixed Vegetables – and are all grown and packed in the United States
  • Stand up straight, are flexible, easy to open and fit nicely into kitchen cabinets, taking up less space  
  • Are shelf-stable – no need for refrigeration
  • Can be served hot or cold, by themselves or as the star ingredient in side dishes, appetizers and other recipes

To introduce the new Vegetable Pouches, Libby’s is teaming up with Donatella Arpaia, Celebrity Chef, Restaurateur and Head Judge on Food Network’s Iron Chef America, to develop exclusive recipes featuring the Vegetable Pouches. Arpaia’s recipes will be featured in the Libby’s® Digital Recipe Box, among hundreds of others that provide quick and easy ideas for preparing and serving vegetables.

“As a working mom, I know firsthand how tough it can be to get the wholesome goodness of vegetables on the dinner table after a busy day,” said Arpaia. “Libby’s® Vegetable Pouches are the perfect solution for these time-crunched moments, as they’re an easy, quick, healthy and delicious addition to side dishes, main courses and even appetizers. I can’t wait to share my new Vegetable Pouches recipes with other busy parents.”

About Libby’s® Fruits & Vegetables

Libby’s, the nation’s second largest brand of canned vegetables, has been a staple on American dinner tables since the 1880s. With 117 product varieties, Libby’s offers among the industry’s most complete lines of canned fruit and vegetables, including Libby’s® Naturals, which contain no added sugar or salt. Since 1983, Libby’s® Fruits & Vegetables have been produced and distributed by Marion, N.Y. based Seneca Foods Corporation, an independent, publicly traded, fully integrated food processing company. For more information on Libby’s and Seneca Foods visit www.senecafoods.com. For information on Libby’s mission, visit www.getbacktothetable.com, like Libby’s on Facebook, or follow @LibbysTable on Twitter or Pinterest.

 

[1] Wansink B, Shimizu M, and Brumberg A. How vegetables make the meal: their hedonic and heroic impact on perceptions of the meal and of the preparer. Public Health Nutrition. 2016. Available at:http://journals.cambridge.org/download.php?file=%2FPHN%2FPHN16_11%2FS1368980012004673a.pdf&code=2317478727e791c5a8274c4fdfabca59 

Food Blogger Picks for Easy Back-to-School Meals

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So long, summer! Back-to-school season is officially here, and with that transition comes hectic mornings, jam-packed afternoons and busy evenings. As schedules fill up, certain priorities can start to slip, but there’s one thing that shouldn’t: healthy eating. Luckily, serving your clan a wholesome, nutritious weeknight meal can be as easy and convenient as 1-2-3. The secret ingredient? Libby’s® Vegetable Cups. These single-serving cups, available in five varieties, are easy to open and packed with vitamins and minerals, making them an ideal lunchbox component and perfect addition to time-crunched weeknight dining. We’ve rounded up two brand new food blogger recipes that showcase the best of Vegetable Cups in back-to-school-inspired dishes.


These Easy Chicken Lettuce Wraps from Lisa at Snappy Gourmet feature Libby’s® Diced Carrots Vegetable Cups alongside protein-packed chicken bits and stick-to-your-ribs sticky rice. The wraps are versatile—you can serve them as a quick lunch, dinner or appetizer—and can easily be personalized for different palates. For an extra special weekday lunch, pack the wrap ingredients in a bento box and let your kids assemble them at school. This recipe serves 4, but you can easily cut it down to a single serving or dial it up for a big crowd. Bonus: each serving costs less than $2.00, making this both a waistline-friendly AND wallet-friendly option.
 
Allison over at Some the Wiser concocted this Quick Chicken Chili using Libby’s® Whole Kernel Sweet Corn Vegetable Cups. It’s super simple to pull together—we’re talking less than 35 minutes from start to finish—and delivers a hearty dose of flavor, nutrition and sustenance. Make a double (or even triple) batch of this on the weekend and pop it in the freezer for an instant dinner on those unexpectedly nutty weeknights. Serve it with a toppings bar (think: shredded cheese, sour cream, plain yogurt, avocado chunks and tortilla chips) for a fun, customizable meal sure to please the whole family. 

10 Things You Need to Know About the 2015-2020 Dietary Guidelines for Americans

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You’ve likely seen talk in the news lately of the new Dietary Guidelines for Americans. But, what exactly are these guidelines and what do you they mean for you and your family? Libby’s is here to help break it down.

The Dietary Guidelines are issued by the U.S. government every five years. They provide advice for healthy Americans ages 2 years and over about food choices that promote health and prevent disease. The 2015 – 2020 guidelines were released on Thursday, January 7, 2016 in a 100+ (!) page report, and we’ve distilled the information into 10 key highlights. While some of the information is new, some longstanding recommendations remain, including the fact that we should all be eating more fruits, vegetables and legumes.

 Read on, and then check out the Libby’s Digital Recipe Box for guideline-friendly mealtime inspiration.

  1. Sugar: For the first time, Americans are advised to limit sugar to no more than 10 percent of daily calories (e.g. 12 teaspoons for a 2,000-calorie diet vs. 22 teaspoons of sugar currently consumed on average).
  2. Cholesterol: Dietary cholesterol is no longer on the list of nutrients to watch (previous recommendation was to limit cholesterol from foods to 300 milligrams a day), but saturated fat is still a nutrient to limit.
  3. Meat: Lean meats are recommended as part of a healthy eating pattern; however, meat consumption and cardiovascular risks are called out in one of the chapters.
  4. Caffeine and alcohol: Both appear to be safe in limited amounts.
  5. Healthy diet: Many recommendations stay the same, including more fruits and vegetables, legumes, whole grains and a variety of protein foods (including lean meat, eggs and seafood), and less salt (less than 2,300mg vs. 3,400mg consumed on average), saturated fats and trans fats. All forms of foods—including fresh, canned, dried, and frozen—can be included in healthy eating patterns.
  6. New dietary patterns: Healthy eating patterns were expanded to include Mediterranean and Vegetarian dietary patterns.
  7. Gradual changes: Instead of specific nutrients to eliminate or include, the Guidelines focus on “shifts” to emphasize the need to make healthy substitutions rather than increasing intake overall.
  8. MyPlate: MyPlate, a healthy eating tool, remains highly visual but has a new slogan (“My Wins”) and updated website.
  9. Collective action: The Guidelines call for “collective action across all segments of society,” including partnerships with food producers, suppliers and retailers, and policies that promote healthy eating and physical activity patterns.
  10. No Breakfast Reference: The 2010 Dietary Guidelines recognized research supporting breakfast as important in a healthy eating pattern, but this is not referenced in the current guidelines. While the new guidelines focus on patterns (versus nutrients in previous guidelines), there’s actually very little emphasis on meal timing or eating occasions.